There have been a lot of rumors about the Cruz campaign logo. It has been said that it looks like an upside down American flag burning? Others have said it looks like the symbols for the Al Jazeera news service, the satiric Onion newspaper, and the flame representing the Tinder dating app.
Artist Milton Glaser, the celebrated designer behind the “I ♥ NY” logo, expressed confusion at Cruz’s messaging. Glaser told the “Business Insider”
“This looks like another example of flag burning to me. Is Mr. Cruz certain that is what he wants to say?”
Debbie Millman, chair of the Masters in Branding program at the School of Visual Arts in New York, agreed that the optics were puzzling.
“SO MUCH needs to be said about this. I think the logo is terrible, for two reasons. First: Really? He’s running for President and this is the absolute best he can come up with? It’s so ho-hum, it is so predictable and boring, that the immediate impression it projects is YAWN. Second: So the flame includes a burning flag? Isn’t that illegal?”
Well, it was a regular everyday Trump supporter, Lecia Gallimore Smith that really hit the nail on the head with her idea of his campaign logo design. She say the Cuban national flag.
Now if that isn’t revealing with a profound backstory waiting to be told….what is? Camouflaged only by the reversal of color on the lone star and the stripes. Could this be a merging of Cuba into the Western Hemisphere’s goal of a North American Union? It does make a good topic for an interesting discussion.
Scott Stowell, the founder of the New York design studio told Business Insider this about the logo, “Since Ted Cruz is another first-time Presidential candidate running with only two years of Senate experience, it’s interesting (if coincidental) to note the similarities between his logo and President Obama’s. Both use old symbols in new shapes to express their messages. Sol Sender’s logo for then-Senator Obama connected a rising sun to the idea of hope; Cruz’s logo uses a flame to talk about “reigniting” something,”
The question is….is that flame Cuba? Is that what is being “reignited”?
After all, have you seen the campaign button?
Dianne Marshall
P.S. Cruz’s team did not respond to a request for comment about the logo made by Business Insider. I wonder why?
http://www.businessinsider.com/graphic-designers-review-ted-cruzs-logo-2015-3
Not sure about Cruz’s campaign logo, but he should have a mascot team – see no evil, hear no evil, speak no evil chimps.
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I am laughing so hard my sides ache
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Interesting but it won’t matter bozo Cruz is not going anywhere near the WH.
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What about the black flag they use to let their volunteers know they’ve reached Organizer level with the Cruz crew app?
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I saw the logo for the first time at last night’s rally from Texas. The “flame” was partially encircled by the letter “C.” My reaction was this is a pentecostal sign of “flaming tougnes” or a symbol of the Holy Spirit. When encircled by the “C,” I believed that to stand for “Christ.” Ted Cruz is a very scary man.
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Why did cruz change his logo from trusted to choose cruz?
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It’s just amazing how visually illiterate all these people are. The flame symbol is used by far right parties all over the world. It probably started with the Front Nationale in France, but I’m not sure.
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[…] hope to attract positive reaction among voters of any demographic looking for clarity of message. Artist Milton Glaser, the celebrated designer behind the “I Love NY” logo, expressed confusion at Cruz’s […]
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[…] hope to attract positive reaction among voters of any demographic looking for clarity of message. Artist Milton Glaser, the celebrated designer behind the “I Love NY” logo, expressed confusion at Cruz’s […]
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